Martha Stewart to Join USA TODAY NETWORK Events in Detroit, Ventura,
Scottsdale and Las Vegas
MCLEAN, Va.--(BUSINESS WIRE)--
USA TODAY NETWORK, part of Gannett Co, Inc. (NYSE:GCI), and Sequential
Brands Group, Inc. (Nasdaq:SQBG) ("Sequential") are proud to announce a
multi-year strategic partnership to license the Martha
Stewart brand in connection with the USA TODAY NETWORK Food & Wine
Experience event series, kicking off in Detroit on Sept. 16th.
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The USA TODAY NETWORK Food & Wine Experience series is a 10-city
multi-sensory culinary tour that beckons guests to explore the American
culinary scene, regional food trends and traditions, the chef leaders
who create them and the colorful personalities that dot the restaurant,
wine, beer and spirits landscape.
Stewart, the iconic food & lifestyle leader with a robust brand, will
lead exciting cooking demonstrations sharing her favorite recipes and
techniques. Stewart will also be on hand for fan meet-and-greets at the
following locations and dates: Detroit Free Press Food & Wine
Experience, Sat., Sept. 16; Ventura County Star Food & Wine Experience,
Sun., Oct. 1; azcentral.com Food & Wine Experience in Scottsdale, Sat.,
Nov. 4; and at Martha Stewart's Food & Wine Experience presented by the
USA TODAY NETWORK in Las Vegas, Sat., Dec. 2.
"I'm delighted to partner with Gannett on these events. We will be
exploring the exciting culinary scenes in key regions across the
country," said Martha Stewart. "For many years, I have worked with
scores of great chefs, talented mixologists and brilliant entrepreneurs
in the food and beverage industry who are changing the regional
landscape and instilling a new appreciation for the local and for farm
to table. I look forward to observing their work first hand in each of
the markets we're visiting this year."
In addition to the four cities in which Stewart will participate, USA
TODAY NETWORK Food & Wine Experiences will also take place in Rochester,
Indianapolis, Louisville, Green Bay, Milwaukee and the Paradise Coast of
Southwest Florida. The Martha Stewart brand will be integrated into each
of these events as well.
The anchor event of the USA TODAY NETWORK Food & Wine Experience is a
Grand Tasting of restaurants that showcases chef creations for guests to
sample and enjoy. The events also spotlight elements of fine living with
wine seminars, chefs' panels, kitchen displays and other innovative
Martha Stewart, author of more than 80 cookbooks and creator of several
Emmy Award-winning television shows, will present in a pavilion designed
to showcase her lifestyle products. Guests can explore and even purchase
goods on site at the events.
"We are honored to partner with Martha Stewart. Ms. Stewart is an
American icon and strongly associated with the type of luxury culinary
experiences that we are delivering at our Food & Wine Experiences across
the country. It is a perfect culinary pairing of great brands and one
more way we give our consumers experiences that are unique to the USA
TODAY NETWORK," said Andy Yost, chief marketing officer for Gannett.
Karen Murray, chief executive officer of Sequential Brands
Group, said, "We are thrilled to work with Gannett on this exciting
experiential collaboration. The Food & Wine Experience series allows the
Martha Stewart brand and its retail partners to directly connect with
fans across the country."
Tickets can be purchased online at foodandwine.usatoday.com.
To learn more about this program, please contact Craig Kaplan at email@example.com or 212-715-2143.
About USA TODAY NETWORK
USA TODAY NETWORK, part of Gannett Co, Inc. (NYSE: GCI), is the largest
local to national media organization in the country. Powered by an
integrated and award-winning news and marketing network, with deep roots
in local communities spanning the US with more than 100 brands, plus USA
TODAY, we engage more than 110 million people every month through a
diverse portfolio of multi-platform content offerings and experiences.
For more information, visit www.gannett.com.
About Martha Stewart
Martha Stewart is an Emmy Award-winning television show host,
entrepreneur, bestselling author, and a trusted lifestyle expert and
teacher. The Martha Stewart brand reaches approximately 100 million
consumers across all media and merchandising platforms each month. Her
branded products can be found in over 70 million households and have a
growing retail presence in thousands of locations.
About Sequential Brands Group
Sequential Brands Group, Inc. (Nasdaq:SQBG) owns, promotes, markets, and
licenses a portfolio of consumer brands in the home, active and fashion
categories. Sequential seeks to ensure that its brands continue to
thrive and grow by employing strong brand management, design and
marketing teams. Sequential has licensed and intends to license its
brands in a variety of consumer categories to retailers, wholesalers and
distributors in the United States and around the world. For more
information, please visit Sequential's website at: www.sequentialbrandsgroup.com.
To inquire about licensing opportunities, please email: firstname.lastname@example.org.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170727005470/en/
Gannett | USA TODAY NETWORK
Amber Allman, 703-854-5358
Alexa Stark, 212-827-8348
Source: USA TODAY NETWORK
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